Jason Bauer, CEO of the popular Crumbs Bake Shop, isn’t worried about competition. In fact, he welcomes it. But with his company going public and with plans to expand from 34 stores to 200, he’ll have to avoid the pitfalls of other dessert companies that rose too fast and fell.
Continue reading Can Cupcake-Maker Crumbs Hit the Sweet Spot on Growth?
Can Cupcake-Maker Crumbs Hit the Sweet Spot on Growth? originally appeared on DailyFinance on Tue, 18 Jan 2011 12:00:00.
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